Ask for a proposal for a dumpling buffet restaurant

I have done this in my hometown, a small county in the northeast, first, you have to think about the local consumption and income level, most people have a monthly income of less than 3,000, and some places are high, but they don't like to consume and save. The composition of needs must satisfy two aspects: 1) the ability to realize one's desires, and 2) the motivation must have a clear direction.

If you choose the first location in a small county, you must choose the location around the city center for catering, otherwise the large-scale effect will not come out, and catering without traffic and exposure is tantamount to waiting for death. Second, the smaller the decoration of the place, try to be better, after all, people in small places in addition to the economy but also want to save face, positioning the target customer group is very important, which type of people come back to your store to consume you want to understand! Subdivide it according to certain criteria, such as age, taste, and so on!

On this basis, the products are set up and generally divided into these categories: 1. Word-of-mouth products are used to attract the attention of your target customers, and if he can't pay attention to you, no matter how good you are, it's useless! The era of the attention economy is destined to be like this, how to get him to pay attention to the things that your target customer group cares about, and this needs to be your own thinking about the local situation.

2. Drainage dishes, which means that you can understand that for example, what kind of activity discount do you make, so that people feel that the dishes are economical, he can leave a good impression on him through your signature dishes because of this consumption experience in the store, 3. Profitable dishes, he can't eat all the preferential dishes when he enters the store, and he has to consume other dishes. That's where you make money. Finally, when the customer leaves, try to give a worthless little gift so that he can show off!

That's pretty much it! There's a lot more I can't write for you in too much detail! However, you can follow this line to smooth out the overall framework!