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Anonymous users2024-01-23Market positioning. Clarify your market positioning in the early stage. First of all, you need to understand the consumption structure and consumption level of the local market, if the local young families are mostly high-value, and the consumption power is high, then choose fashionable, high-end custom furniture, open a high-grade store, it is a good choice.
Store location. Doing business, in essence, is the business of people, where there is traffic, where is your market. According to their own brand and positioning, you can choose to open in the local flow of more people, convenient transportation of commercial areas, new real estate community, decoration market, custom furniture market, etc., as long as the traffic is firmly controlled, plus the quality of the brand products in the store, then I believe that the negotiation is also twice the result with half the effort.
Brand selection. It is difficult for an individual's influence and strength in the market to be comparable to that of an enterprise, so choose a brand, with the help of the strength and influence of the brand, you can quickly open the local market. To open a custom furniture store, you also need to find the right brand.
Choosing a good brand can make it smooth sailing for you to open a store!
Team planning. Before opening a store, you need to plan your store team, who you need, how many people you need, and so on.
Choosing furniture to join, in fact, the most important thing is two major elements - franchise advantages and franchise policy. The franchise advantage reflects the core competitiveness of the brand in the market, and the franchise policy determines the marketing strategy of the franchise store. Together, the two determine whether the franchise project can make money. >>>More
Brands have different requirements for store sizes in different cities and regions, and some are based on local consumption levels, ranging from 100,000 to hundreds of thousands. For example, to open a Devman wardrobe store, they have policy support, all have subsidies, and the cost will be about 10-150,000 yuan.
The cost of opening a custom furniture store in different cities is different, and the franchise fee required by each brand is also different, depending on what brand the merchant intends to join and where to open a store. The following is a description of the common situations in the market. >>>More
It's hard to give an approximate price, because it depends on whether you want to do the high-end or low-end, now most of the agents are no longer charging franchise fees and agency fees, but they will charge a certain margin (specifically consult the manufacturer), the following is the cost of our manufacturers to open stores in different levels of cities.
Many brands in the custom furniture industry are the best witnesses of their development, because businessmen can't afford to be early! Due to the different brand concepts, each brand has different differences, from product positioning to investment policies, etc., are different, take the franchise fee as an example, different brands are different, not only reflected in the different ways of charging, but also reflect the different franchise fees. >>>More