How to analyze the furniture industry?

Updated on furniture 2024-03-14
1 answers
  1. Anonymous users2024-01-23

    In the face of severe forms, furniture companies either implement mergers and acquisitions to expand and increase market weight, or leverage policies such as the furniture trade-in policy to increase sales, or dig into the high-end market. The Prospective Industry Research Institute released the ".2013-2017 China furniture industry market demand forecast and investment strategic planning analysis report prospects According to the show, in 2012, China's furniture manufacturing industry achieved sales of 100 million yuan, total profits of 100 million yuan, respectively, and the number of enterprises above designated size was 4,412.

    The industrial landscape has changed dramatically.

    The rise of Sichuan's furniture industry relies on its firm in-depth excavation in the secondary and tertiary domestic demand markets, combining the large-scale and industrialized energy of panel furniture with the energy of independent store channel expansion and weaving network to form a system competitiveness. Beijing furniture relies on the emergence of brand substitution ability in Beijing's large market. In the end, the Cantonese faction, Jiangsu and Zhejiang, Sichuan Army, and Beijing faction divided the world into four parts.

    Three forces converge.

    The confluence of the three forces (furniture industry, real estate, government), the industrial strategic layout is still in the process of major reorganization: the western industrial base (Chongzhou, 8 square kilometers), the northern industrial base (Xianghe), the eastern industrial base (Hai'an, 13 square kilometers), the central industrial base (Wuhan, Jingucheng, Qianjiang) and so on.

    The industry is reorganized.

    Birth of a representative company.

    After about 20 years of precipitation, a group of manufacturing enterprises are becoming the representative force of the model and brand, and the backbone of the future restructuring of China's furniture industry.

    In the context of accelerating urbanization, the market size of China's furniture industry will reach 1,485.1 billion yuan by 2016.

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