How do I use Internet thinking to position the office furniture industry?

To put it simply, it is to deeply integrate the office furniture industry with the Internet.

Internet thinking is a way of thinking that re-examines the market, users, products, enterprise value chain and even the entire business ecology in the context of the continuous development of (mobile) Internet+, big data, cloud computing and other technologies.

Although what you are doing is not the Internet, your way of thinking should gradually think about the problem from the perspective of the Internet. Let the Internet industry take the initiative to integrate with the real industry.

From the perspective of the office furniture industry, market research, research and development, procurement, production, logistics, sales, after-sales service and other links must be fully integrated with the Internet.

For example, market research: according to the online survey data, determine the fashion trend of office furniture, and determine the direction of production next year.

R&D: Use online resources to study new product processes, adopt new materials, trust cloud computing, and save data processing time.

Procurement: Make full use of network resources, reduce procurement costs, and improve procurement efficiency.

Here are some more examples:

Internet + Takeout = Ele.me.

Internet + Rental = Didi.

The Internet is just a tool, and it is important how you use this tool, and the Internet is mainly marketing thinking.