What is the difference between a franchised small restaurant and a self operated store? What are the

The difference between choosing to join a small restaurant and a self-operated store lies in the successful replication and creation, one is the success of copying, the other is the creation of success, and the difficulty is clear at a glance.

The advantages of joining small restaurants such as Punk are as follows:

1. Overall planning of promotion: planning and opening publicity, and implementing large-scale national promotional activities every year to enhance brand awareness and expand market share; Promotional materials for the holding of the event are designed free of charge by Headquarters.

2. Logistics support: provide logistics and distribution services to ensure that the circulation of goods can be realized quickly and efficiently, and meet the needs of the market line.

3. Inventory and transfer processingFor the customer's backlog of bad inventory, the headquarters will help customers reduce pressure through promotion, price adjustment and other different ways in a timely manner, or directly by the headquarters to deal with the transfer of goods to ensure the benign operation of franchisees.

4. Long-term effective marketing guidance: professional marketing personnel will be regularly sent to conduct marketing diagnosis for customers, adjust marketing strategies in a timely manner, ensure the benign operation of franchise stores, and make you feel that the headquarters is by your side.

5. Information sharing support: realize Internet information transmission, ensure that the internal information of the headquarters is shared with customers, so as to adjust the market strategy in time.

The advantage of joining is that the equipment and everything in the early stage are arranged for you, and you are responsible for being the boss, but the price is expensive, and you rely on yourself for everything, and the price is cheap