Why do customers think it is expensive to sell furniture at a low price?

This is mainly related to the consumer's consumption psychology, although you set a very affordable price, but consumers do not know the reason, everyone wants to buy things as cheaper as possible, spend less money to do more things, no one does not want this, in the case of unclear, customers must want to lower the price, can not press down as if they have lost, once in school, and classmates went to the mall, experienced people told us, bargaining according to this offer cut half of the right, It can be seen how big the price is.

Consumers do not know the price of goods, nor do they understand the professional market of materials and processes, and will inevitably use the idea of buying things normally to deal with, in fact, this habit is also to blame some merchants, falsely reporting to increase the offer, we don't know what the real price should be, afraid of being deceived and spending money, so they will bargain on the basis of the quotation, if the merchant can honestly quote then the consumer does not have to be so tired.

This psychology of customers is very normal. Because they don't know much about furniture, they don't know how much the furniture is worth, what your price is, they will bargain with you, they will think that the merchant will not sell us without making money and losing money, and the purchase is not fine, how can we believe in this means of the merchant? In fact, the price will definitely be lower.

So there is this kind of scene, even if you put the purchase price on it, there will be people who will ask you to reduce the price. In fact, if you think about it, you can understand it.

First of all, furniture is a relatively profitable industry. These furniture are also very different in terms of material and workmanship, and the price is very difficult to judge.

There are many merchants who sell low-grade goods as high-end goods. Consumers have been deceived into being cautious and frightened, so they will not believe in any big sale or slogans such as selling without making money, losing money and selling. In the eyes of these customers, all merchants are profiteers.

In fact, what needs to be reflected on is the problem of your furniture salesman, in your eyes it seems that the product is still very affordable, and the customer will still feel that it is expensive, because you have not made the customer feel that this thing is worth the money.

People who turn around the furniture city know that looking at products with similar appearances, the materials are different, the process is different, the feeling of use and the service life are different, and the price can be found out thousands or even tens of thousands of yuan.

When customers come to the store, they first choose the furniture, and you need to explain these detailed things for them one by one. Don't wait for the customer to ask, and don't contradict the customer when they say it's expensive.

Take your customers to know more about your product and engage all their senses. Touch the material of the furniture with your hands, experience the comfort of the furniture with your upper body, smell whether the furniture contains formaldehyde, etc., during which you can depict the beauty of the furniture in his home in a scene-like manner. Finally, tell customers that your furniture is of the same quality and the lowest price.

In this way, the customer can feel that I bought it today and it is really worth it.

No matter what furniture you sell, no matter how low the price you set, there are customers who find it expensive;

Why? Because customers don't know enough about value, they always calculate the price of a product based on some simple comparisons.

Instead of listening carefully to you, to understand the true value of the product.

It must be stated that:

Different furniture, the price difference is very far, fake furniture and genuine furniture, imitation furniture and brand furniture, furniture from small workshops and furniture from good manufacturers, they may look similar, but the price is completely different.

Why? Because the safety is not the same, because the aesthetics are not the same, because the durability is not the same, because the comfort is not the same.

It is important to understand that:

The furniture is a bit expensive, out of responsibility for the customer!

Things that are too cheap, everyone knows that there are no good goods, and it is not the store or someone who determines the price of furniture, but the quality and value of furniture.

Mercedes is very expensive, and more and more people are driving;

Xiali is cheap and has been eliminated;

Why? Because customers never buy cheap, but value!

When buying furniture, don't get bogged down in price, but really get the value of your furniture.

Including comfort, safety, durability, beauty, good furniture, please believe, good furniture, is called really cheap, poor furniture, is expensive.

Because it costs money, it will break down soon after use, and it will be annoying! ）The End